Tag Archives: marketing via email

The benefits of sending newsletters

Newsletters are one of the most efficient marketing instruments, mainly thanks to their informative nature. In contrast with other direct marketing methods, like, for instance flyer distribution or emailing, the newsletter is not regarded as a mean to finalize a sale. Thus, online informative bulletins have an open rate higher than other advertising forms. Read More

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Strategic planning of Email Marketing campaigns

The first step in organizing an Email Marketing campaign is determining the purposes you want to achieve. Most of the times these purposes overlap with those meant for your website. Read More

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Tips to build a better email content

Here are a few of our recommendations as how to send trustworthy and professional email messages to your clients. Read More

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